Work Ethik

Work Ethik began when a competitive cyclist asked his multitalented crafty wife to create a warm beanie-style hat that would fit under a bike helmet for cold-weather training.  He also requested a top tube bag that is lightweight, compact, and functional to access snacks while competing in a race easily.  Patterns were drawn up, and multiple prototypes were prepared until the items met the specified needs.  Soon, the beanie-style hats were used under backcountry and downhill ski helmets, as well as while hiking.  The Top Tube bags and beanie-style hats were shared with outdoor-minded friends, who agreed the products were fun and functional.  The decision was made to proceed on a larger scale, and Work Ethik LLC, where Fun meets Function, was born.

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